Speaking of the comics industry in Mexico is very common to find notes on creative processes mostly focused on the work of illustrators, barring a few exceptions, very respectable, very few spaces and notes dealing with other aspects equally important in the life cycle of the comic.
This time I will discuss one aspect, although it is not glamorous, it is a measure essential to the reading material reaches our hands distribution.
The reflector is located at this time on Distributor Matsumoto, an independent distributor that has its base in the city Monterrey, Nuevo Leon, which is owned by Norihiko Matsumoto José Ramos , a businessman, who in his own words, seeks to provide a solution to the problems of the comics industry in our country.
According to its website, Matsumoto Distributor is a small company dedicated to the distribution of independent comics and magazines magazine stand and several specialty shops located in the city of Monterrey, NL, Mexico. The outlets mentioned extend to a total of 14 distributed in the city in the north. It is important to note that the company is not limited to comics and is Open to the distribution of any publication that meets the requirements that your business demands. Norihiko
Jose we talked about how he came up with the concern to engage in the task of distributing magazines:
- I've been trying to give a solution to the problems of the comic book industry in our country, for this I started to investigate which are the pieces that make up and saw that the distribution is a very important element that very few have attacked. Oscar González Loyo reading, I saw that this is not just trying to bring comics to the distributors, but they give a fair to allow growth of new publishers. Change the current treatment of distributors in Spain is very difficult, so I decided to create an alternate route to another in this fair.
We are a very small but I hope to inspire others to also create their small distributors with the same fair treatment and thus gradually form a larger network.
The employer also claims to be an illustrator who has always wanted to publish in our country and for that reason was your concern for 'lifting' the industry and a healthy environment in which to develop. As he tells us, was originally intended to publish [their work] and later spent their efforts to lead other artists, however, claims to have understood that in this way was not going to achieve much needed change.
- ... I have made clear that it will not solve the whole situation of the comics industry, but it is an advance that should eventually generate a major change.
This time I will discuss one aspect, although it is not glamorous, it is a measure essential to the reading material reaches our hands distribution.
The reflector is located at this time on Distributor Matsumoto, an independent distributor that has its base in the city Monterrey, Nuevo Leon, which is owned by Norihiko Matsumoto José Ramos , a businessman, who in his own words, seeks to provide a solution to the problems of the comics industry in our country.
According to its website, Matsumoto Distributor is a small company dedicated to the distribution of independent comics and magazines magazine stand and several specialty shops located in the city of Monterrey, NL, Mexico. The outlets mentioned extend to a total of 14 distributed in the city in the north. It is important to note that the company is not limited to comics and is Open to the distribution of any publication that meets the requirements that your business demands. Norihiko
Jose we talked about how he came up with the concern to engage in the task of distributing magazines:
- I've been trying to give a solution to the problems of the comic book industry in our country, for this I started to investigate which are the pieces that make up and saw that the distribution is a very important element that very few have attacked. Oscar González Loyo reading, I saw that this is not just trying to bring comics to the distributors, but they give a fair to allow growth of new publishers. Change the current treatment of distributors in Spain is very difficult, so I decided to create an alternate route to another in this fair.
We are a very small but I hope to inspire others to also create their small distributors with the same fair treatment and thus gradually form a larger network.
The employer also claims to be an illustrator who has always wanted to publish in our country and for that reason was your concern for 'lifting' the industry and a healthy environment in which to develop. As he tells us, was originally intended to publish [their work] and later spent their efforts to lead other artists, however, claims to have understood that in this way was not going to achieve much needed change.
- ... I have made clear that it will not solve the whole situation of the comics industry, but it is an advance that should eventually generate a major change.
The interviewee remarked as the main challenge to find good titles to distribute, as it ensures that no [] evidence of quality, well presented and which price suits the budget of most people, it is more likely that not have good sales.
On the desirable characteristics that a magazine should have to be distributed by the company, said the market itself sets the standards that apply and I can not afford to accept any title, as it would be time, money and effort wasted.
- What I do is I talk to the publisher and independent artists on these issues to improve the quality of their product and then try to distribute it with me again. I would like to put all existing separate titles in the magazine stand, but there are limits. Norihiko José
ensures satisfied, since in the six months he has been operating its distribution have been given the opportunity to sell more independent through the magazine stand: a market far more demanding than that of the conventions, and with it have obtained a clearer idea of \u200b\u200bwhat to do to make your product is sold and is within the public taste, which in the conventions, in the words of the interviewee, was obtained very limited.
Next up for Matsumoto Distributor is to get more distribution points and it is desirable for existing titles to improve their quality as well as new titles come out that will match the market requirements. Between the ambitions of the entrepreneur, is to present an effective business model for other people in other states have their own distribution. Within products that the distributor is targeting is Comikaze; also expected to Ka-Boom! New comics published study.
On the desirable characteristics that a magazine should have to be distributed by the company, said the market itself sets the standards that apply and I can not afford to accept any title, as it would be time, money and effort wasted.
- What I do is I talk to the publisher and independent artists on these issues to improve the quality of their product and then try to distribute it with me again. I would like to put all existing separate titles in the magazine stand, but there are limits. Norihiko José
ensures satisfied, since in the six months he has been operating its distribution have been given the opportunity to sell more independent through the magazine stand: a market far more demanding than that of the conventions, and with it have obtained a clearer idea of \u200b\u200bwhat to do to make your product is sold and is within the public taste, which in the conventions, in the words of the interviewee, was obtained very limited.
Next up for Matsumoto Distributor is to get more distribution points and it is desirable for existing titles to improve their quality as well as new titles come out that will match the market requirements. Between the ambitions of the entrepreneur, is to present an effective business model for other people in other states have their own distribution. Within products that the distributor is targeting is Comikaze; also expected to Ka-Boom! New comics published study.
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